ACCPAC eCRM is an integrated sales,
marketing, customer support and call center automation
solution. Designed specifically for the new economy,
it is completely Internet and WAP enabled, providing
users access anytime, anywhere via a Web browser
or wireless device. ACCPAC eCRM integrates with
ACCPAC Advantage Series "out-of-the-box"
providing authorized eCRM users efficient access
to vital customer, partner and related transactional
CRM And The Customer
In todayís highly competitive global
marketplace, customer loyalty is a key element of business
success. Businesses looking to increase profitability
must focus on increasing customer satisfaction and retention
while reducing unnecessary expenses.
The challenge lies in building and retaining
customer loyalty in the modern economy, where shopping
around has never been so fast and easy. The Internet
allows companies to keep customersí more informed, resulting
in increased expectation levels, making it far more
difficult to keep them loyal. Previously, companies
with deep pockets held a decisive business advantage
with the ability to reach more people at greater distances,
and at reduced costs. The Internet, and other dramatic
technological breakthroughs have created opportunities
for small and mid-market businesses to reach out to
those same prospects. Companies ship they provide to
the client without increasing costs.
Truly customer-centric organisations
attempt to ensure that customers have a consistent,
satisfying, and personalised experience when interacting
with the organisation. Regardless of whether they are
dealing with representatives from sales, customer care,
support, or how they choose to interact with you- face-to-face,
by phone, or online through the web or email. Further
complicating this business practice is that the tremendous
information gathered by modern organisations is scattered
across multiple databases in different internal functional
organisations such as marketing, customer support, sales,
accounting and operations. As a result, most organisations
have large quantities of information gathered, but its
value is only minimally realised because employees donít
have access to all the information needed to provide
superior service. ACCPAC eCRM, part of the ACCPAC suite
of end-to-end e-business management solutions, provides
small and medium sized businesses a single portal to
all customer information in a single place, while making
the information easily accessible to everyone who requires
access from the desktop, the Internet, or wireless device.
ACCPAC eCRM ensures that customers will have a personalised,
consistent, and satisfying experience in every contact
they have with the company-regardless of where they
touch the company or what means of communication they
The result is increased customer satisfaction,
loyalty and dramatic increases in organisational efficiency,
resulting in higher revenues and lower costs.
ACCPAC (the eBusiness and accounting
software subsidiary of Computer Associates) has announced
it has signed Dejai as a certified ACCPAC Solution Provider.
Dejai and ACCPAC
Dejai, through consultation with their
customers, understood the demand for a full and comprehensive
financial and Customer Relationship Management (CRM)
solution. A solution that was easy to use, modular so
you only paid for what you needed and targeted at the
small to medium sized organisation. On top of that it
had to be leading edge, incorporating web browser based
access with total integration between modules and the
financial system behind it all.
Simply put, a synergetic and completely
integrated financial solution that would support all
types of business and all areas of those businesses.
After much research and many trials of financial systems,
Dejai chose ACCPAC as its partner.
Dejai believes that ACCPAC is the best
financial system available, designed especially for
the small to medium organisation. For this reason we
intend to become the number one reseller of ACCPAC accounting
and CRM solutions.
In fact Dejai was so impressed, they
have moved ahead full steam, deploying and implementing
ACCPAC, eCRM and modules specifically designed for the
service industry for their own company, once again proving
Dejai has proven its commitment
to ACCPAC already, selling and deploying it to several
businesses around Melbourne with many more in the planning.
If you have any questions please feel
free to contact us at email@example.com