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ACCPAC eCRM is an integrated sales, marketing, customer support and call center automation solution. Designed specifically for the new economy, it is completely Internet and WAP enabled, providing users access anytime, anywhere via a Web browser or wireless device. ACCPAC eCRM integrates with ACCPAC Advantage Series "out-of-the-box" providing authorized eCRM users efficient access to vital customer, partner and related transactional data.

CRM And The Customer Experience

In todayís highly competitive global marketplace, customer loyalty is a key element of business success. Businesses looking to increase profitability must focus on increasing customer satisfaction and retention while reducing unnecessary expenses.

The challenge lies in building and retaining customer loyalty in the modern economy, where shopping around has never been so fast and easy. The Internet allows companies to keep customersí more informed, resulting in increased expectation levels, making it far more difficult to keep them loyal. Previously, companies with deep pockets held a decisive business advantage with the ability to reach more people at greater distances, and at reduced costs. The Internet, and other dramatic technological breakthroughs have created opportunities for small and mid-market businesses to reach out to those same prospects. Companies ship they provide to the client without increasing costs.

Truly customer-centric organisations attempt to ensure that customers have a consistent, satisfying, and personalised experience when interacting with the organisation. Regardless of whether they are dealing with representatives from sales, customer care, support, or how they choose to interact with you- face-to-face, by phone, or online through the web or email. Further complicating this business practice is that the tremendous information gathered by modern organisations is scattered across multiple databases in different internal functional organisations such as marketing, customer support, sales, accounting and operations. As a result, most organisations have large quantities of information gathered, but its value is only minimally realised because employees donít have access to all the information needed to provide superior service. ACCPAC eCRM, part of the ACCPAC suite of end-to-end e-business management solutions, provides small and medium sized businesses a single portal to all customer information in a single place, while making the information easily accessible to everyone who requires access from the desktop, the Internet, or wireless device. ACCPAC eCRM ensures that customers will have a personalised, consistent, and satisfying experience in every contact they have with the company-regardless of where they touch the company or what means of communication they use.

The result is increased customer satisfaction, loyalty and dramatic increases in organisational efficiency, resulting in higher revenues and lower costs.

ACCPAC (the eBusiness and accounting software subsidiary of Computer Associates) has announced it has signed Dejai as a certified ACCPAC Solution Provider.

Dejai and ACCPAC

Dejai, through consultation with their customers, understood the demand for a full and comprehensive financial and Customer Relationship Management (CRM) solution. A solution that was easy to use, modular so you only paid for what you needed and targeted at the small to medium sized organisation. On top of that it had to be leading edge, incorporating web browser based access with total integration between modules and the financial system behind it all.

Simply put, a synergetic and completely integrated financial solution that would support all types of business and all areas of those businesses. After much research and many trials of financial systems, Dejai chose ACCPAC as its partner.

Dejai believes that ACCPAC is the best financial system available, designed especially for the small to medium organisation. For this reason we intend to become the number one reseller of ACCPAC accounting and CRM solutions.

In fact Dejai was so impressed, they have moved ahead full steam, deploying and implementing ACCPAC, eCRM and modules specifically designed for the service industry for their own company, once again proving their commitment.

Dejai has proven its commitment to ACCPAC already, selling and deploying it to several businesses around Melbourne with many more in the planning.

If you have any questions please feel free to contact us at

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